Abuja, Federal Capital Territory, Nigeria
Summary
Founded and lead LASA, a platform empowering students, graduates and NYSC corps members through marketing strategy, email marketing, content strategy, funnel building, product launches, business development, and educational consulting.
Highlights
Developed and executed marketing strategies including email, content, funnels, product launches
Led ‘Corpers Advantage’, a program supporting corps members with career readiness and personal branding
Built partnerships and positioned LASA as a strategic education consulting leader
Digital Literacy Champions CDS FCT (NYSC)
Led design and coordination of educational activities for corps members, including webinars, outreach, learning programs and career-readiness workshops.
Highlights
Designed weekly learning calendar and monthly webinars
Facilitated workshops on CV writing, LinkedIn, personal branding, interview preparation
Sell or Beg Conference
Led publicity and copywriting for one of Nigeria’s premier sales conferences.
Highlights
Developed digital campaigns across social media and email
Crafted creative copy and partnered with internal teams to shape publicity strategy
email-marketing, campaigns, conversion copywriting.
funnel building, landing page optimization, sales funnel strategy.
content marketing strategy, copywriter, positioning and messaging.
product launch strategy, launch copy.
marketing strategy development, marketing KPIs, performance metrics, social media advertising.
landing pages, A/B testing, funnel optimization.
strategic partnerships, client acquisition, lead generation.
Native
mentorship, career readiness, workshops.